Digital strategy
Digital communication strategy and masterplan
Date
2018
Location
Paris
Status
Completed
Client
Mission
Bloc
«Sharing with the public the questions that art asks itself and that it asks of us: this is the very meaning of the cultural project that I have initiated.»
François Pinault
Pinault Collection is the structure responsible for developing François Pinault's cultural project, notably through the Palazzo Grassi, Punta della Dogana and Bourse de Commerce museums, as well as numerous cultural events in France and abroad.
Pinault Collection has entrusted reciproque with a digital communications consultancy and project management mission.
Reciproque assisted the institution team with a digital project to showcase the Pinault Collection online. After an audit of the existing system, gathering requirements, analysing the challenges and the vision, reciproque drafted and presented a global orientation masterplan for the top management of Pinault Collection.
« Sharing with the public the questions that art asks itself and that it asks of us: this is the very meaning of the cultural project that I have initiated. »
François Pinault
Project team
see also
